Hello! I'm Hayley, a Product Designer based in Houston, Texas.

As an accomplished Product Designer, I combine 10+ years of experience in Marketing, Communication Design, and Retail Environment Design to create impactful user experiences. My passion lies in crafting digital products that go beyond visual appeal, focusing on usability, ethical sustainability, and accessibility. By integrating empathy, intuitive design thinking, and user-centered methodologies, I am dedicated to driving meaningful and positive change within the industry.

đź’« If I'm not designing, I'm either taking photos, hiking with my two Aussies, throwing clay, or adding to my collection of plants.


What I bring to the table…

I have facilitated end-to-end UX/UI design, user research, visual design, and product design for SAAS and AI startups, guiding them from conceptualization to successful launch. My collaborative approach has also been instrumental in helping companies with rebranding efforts, enhancing user connections, and achieving significant growth.


What it’s like to work with me…

“I had the pleasure of working with Hayley at Tattle, where she served as a highly skilled Product Designer. Her capacity to lead, innovate, and bring ideas to life was exceptional. Hayley was instrumental in designing innovative features that were not just user-centric but also resonated with our broader business strategy.

Hayley's unique blend of technical proficiency and creative vision made her an invaluable member of our team. She never hesitated to take initiative, proposing new concepts and strategies that significantly enhanced our product. She approached every challenge with enthusiasm and a problem-solving mindset, consistently delivering results that exceeded expectations.”

Anthony Asciutto, Vice President of Engineering at Tattle

 

“Hayley is a talented and hardworking designer and she had a huge impact on both my team and our startup. Hayley worked both collaboratively and independently during several design sprints and she always delivered. Hayley was able to adapt to a multitude of different projects throughout the product design process and excelled at each one. It was a pleasure working with Hayley and she was a major value add and contributor to my team!.”

Rich Prior, Product Designer III at Mason (former Lead Product Designer at Riley)

 

“Hayley and I worked as UX designers for Ruminate Phase 1 Project through Tech Fleet. I was the UX design lead on the team. Hayley has an amazing background as a graphic designer. She not only produces designs of high quality but also thinks through what the users/stakeholders want and provides amazing solutions. Her sketching and prototyping skills are above par. She has always gone beyond what is expected. As a team lead, I always know that Hayley will deliver her deliverables on time and are of high quality.”

Amitha Ganesh, Lead UX Designer at Tech Fleet

 

“I had the pleasure of working with Hayley as part of an Earth Hero project to speed up the development of our web app. Hayley did an amazing job of leading a team of designers to create the vision for our MVP web app. She set a great tone with visual language/identity (typography, spacing, iconography, photography, color, accessibility, branding), creative direction, & product interaction.

Her contributions to building out the Earth Hero UI via maintaining and contributing to the design system were wonderful. She helped the team work with us to effectively spec out the project, research the topic, learn from other related projects, and collaborate with strategy, dev, and project leads to create UX plan, task flows/user flows, & personas. The end result was hi-fidelity wireframes that we could run with to bring a new product to life. It is a pleasure working with Hayley.”

Benjamin C. Gerhold, President Of The Board Of Directors at Earth Hero